Reader Katie spotted this notice on the side of the Victoria Theater yesterday:
Looks like someone took issue with the historic Alber’s Flapjack Flour mural on the side of the theater on 16th and Capp! Soon when you want to “look for the miner” you’ll have to “look” elsewhere.
I can only guess that some local tightwads just can’t stand the fact that fattening breakfast foods, such as flapjacks (which are basically super-thick and delicious pancakes) are being marketed to children, particularly those that go to the nearby Marshall Elementary School.
Sure, it may not be a part of a balanced breakfast, but have you seen a picture of a balanced breakfast? There’s like two cups of juice, milk, toast, and like ten other things in addition to your cereal. Nobody I know ate balanced breakfasts and we turned out fine.
What’s next? A war on bacon? Home fries? Scrambled eggs that contain yolks? All I know is that I will fight to the death for my right to eat Cinnamon Toast Crunch in a peanut butter sandwich.
Never mind that Albers hasn’t made flapjack flour for decades. They are focused more on corn-based products now. Lame.
[Thanks the reader Katie for the tip!]
Update: You are right to be outraged, but this is an April Fool’s Joke. Sadly for all of us, it was way too believable. Folks from SFist even compared the violation form to the source image on Bernalwood (sans official letterhead and staff contact) and still had to ask me! We’re that good. Sorry. Next year we’ll do something obvious like “Chevy’s opening in the Mission” or whatever.
Alber later slathered members of The Planning Department in pancake batter and began tossing them over and over again in his huge frying pan! “Look for the Miner,” he said.
I don’t think you need to look for NIMBYs to blame this on. Notice that both of the options offered by the Planning Department — keeping the “advertisement”, or removing it — require a permit. Wouldn’t that involve a fee?
That is correct Cranky.
I really hope this is an April Fool’s Joke…but if indeed the city show’s up to paint over the mural…show up to protest…this is absolutely RETARDED…stupid NIMBY nazis.
Wait… you need a building permit to paint?!
Hope this is a 4/1 thing, but there was a very similar situation in Bernal very recently and I *think* Campos and others got an exemption for historic signs. Check Bernalwood for the details.
It seems to me that it if the product is not sold any longer then the mural can’t be advertising. By definition advertising needs to sell or promote something.
This has got to be an April Fool’s Joke, comparing it to the historical Coca-Cola sign in Bernal recently, right?
Man, I hope so.